PURE BRILLIANCE LIGHTENERS

Innersense Pure Brilliance Lighteners embody our commitment to clean beauty, crafting radiant blondes with unparalleled purity and precision. Available in cream and powder formulations, they achieve the perfect
lift and tone, catering to all hair types and application techniques. Created without ammonia or EDTA, they provide a safe and pleasant experience for colorists and clients.

LIGHTENING POWDER This versatile, finely milled formula achieves the creamiest consistency, delivering beautiful lightening results on all hair types and textures. This formula can lift to nine levels and is suitable for both on- and off-scalp applications.

LIGHTENING CREAM This lightening cream is formulated with Kaolin Clay and specifically designed for curly textures, as well as balayage and ombré techniques.
It can lift up to six levels and incorporates a blue tone for clearer visibility while lifting.