Innersense Color Purity creates a new standard in professional color. The Innersense Standard of Clean means you never have to sacrifice personal well-being or the health of your client’s hair for vibrant, long-lasting color results. Every product is intentionally designed to work seamlessly together and allow for easy customization while elevating the salon color experience.

Formulated for all hair types, you’ll love experiencing the difference of True Color:ɤRadiant and vibrant colors with true tone results ɤ100% coverage of gray hair without special formulationsɤLong-lasting color with high shine ɤSmooth, creamy consistency for full saturation and easy application ɤSeamlessly transitions from permanent to demi-permanent (when mixed with 5 Volume (1.5%) Clean Developer)ɤAn ammonia-free color service to protect even the most sensitive scalps against irritationɤFragrance-free formulation to remove one of the key drivers of sensitivities from hair colorThe Innersense Color Purity Collection has been thoroughly tested to ensure outstanding performance on all hair types and textures. Every formula meets the Innersense Standard of Clean Beauty—for the health and harmony of both people and hair.

Discovery Kit includes:

1 x Color Purity Naturals – 2N True Color (3.3oz)

1 x Color Purity Mahogany – 4M True Color (3.3oz)

1 x Color Purity Naturals – 4N True Color (3.3oz)

1 x Color Purity Golds – 5G True Color (3.3oz)

1 x Color Purity Violets – 5V True Color (3.3oz)

1 x Color Purity Naturals – 6N True Color (3.3oz)

1 x Color Purity Reds – 6R True Color (3.3oz)

1 x Color Purity Coppers – 7C Bright Copper (3.3oz)

1 x Color Purity Ashes – 8A True Color (3.3oz)

1 x Color Purity Violets – 9V True Color (3.3oz)

1 x Color Purity Clean Developers – 20 Volume (32oz)

1 x Color Purity Color Support – Color Brush (Medium)

1 x Color Purity Color Support – Color Mixing Bowl

1 x Color Purity Color Support – Color Mixing Whisk

1 x Color Purity Color Support – Color Purity Wall Chart